The Sheriff of Chester is encouraging people to support small businesses as part of a national initiative taking place in December.
Cllr Myles Hogg was joined by Shadow Small Business Minister Bill Esterson to promote Small Business Saturday the annual, grassroots, not-for-profit campaign that puts small, independent businesses in communities across the country in the national spotlight.
The UK bus tour was in the city to provide free marketing packs and information for small business owners ahead of Small Business Saturday itself on December 3.
Last year an estimated £623 million was spent with small businesses across the UK on the day – up £119 million on the previous year and an increase in spending of 24%.
Small businesses exhibiting at the bus in Chester included The Chocolate Cellar, which ran a pop up chocolate making session; Pink Spaghetti, which ran a free social media workshop on the bus; Stay Calm and Content, which led an ‘Emotional resilience and healthy relationships workshop’ as well as Luisco Chocolate, The Telegram Office and Business Comparison.
Small Business Saturday National Campaign Director Michelle Ovens said: "Small Business Saturday is not just a campaign to raise awareness of our diverse and innovative small business sector, but also a vehicle from which small businesses who embrace make use of the campaign can derive tangible benefit.
"The bus tour is a very visible way for us to meet small businesses around the UK and show them how they can become involved as well as drumming up consumer interest, support and enthusiasm.”
Read more at chesterchronicle.co.uk and at smallbusinesssaturdayuk.com